Market Analysis & Validation
Define your ICP, map the competitive gaps, and validate real demand before you build.
Embedded Go-To-Market leadership for deep-tech, cyber & B2B startups.
We bridge the gap between product and enterprise revenue — full-cycle GTM leadership, idea to scale.
Define your ICP, map the competitive gaps, and validate real demand before you build.
Drive to product-market fit with design partners and real usage data — refining your positioning and validating genuine demand at every step.
Sharpen your value proposition, unique selling points, and key market messages, then lock in the pricing model and channel strategy built to scale.
Fractional CRO/AE leadership — build direct-sales playbooks and recruit, build, and lead the partner/channel network alongside your sales and marketing teams.
Soft-launch, go public, and equip sales & customer success teams to convert from day one.
Track retention, CAC & LTV, close the feedback loop, and scale what’s working.
Ran Ish-Shalom and Zeev Farkash — 30+ years leading product, marketing & global sales at scale.
There are many consultants and advisors. We come to deliver.
Prefer to reach us directly?